You already know you’re wildly talented and clients love working with you.

But actually conveying that message to the world seems like an uphill battle.

There’s just so much competition and noise out there, and let’s face it…

In this era of TikTok and Amazon Prime delivery, you’ve got about two seconds
to grab someone’s attention before they’re gone forever.

Storytelling-Focused Website Copywriting for Coaches, Creative Entrepreneurs & Brands

In the crowded online space, how the hell do you stand out?!

What you really need is website copy that…

Makes you sound like the badass you already know you are

Conveys the power of what you provide in a clear + compelling way

Doesn’t take months of drafts or endless email exchanges to write

Distills your skills, background & personal story into a powerful, scroll-stopping narrative to reel in dream clients

No more lengthy discovery calls or endless email threads trying to explain to prospects why they should work with you

Launch your site ASAP so you can start signing more clients (and stop wasting time with copy that’s not working for you)

Website Copywriting Package

Story-driven website copy that’s designed to elevate your brand to the next level — and more importantly, to SELL. Impeccably crafted to sound like the words you’ve been dreaming of (except even better) and get prospects totally psyched to work with you.

Introducing the
Confident Copy Retreat

You Do a Little (PAINLESS!) Homework

I FRAME Your Unique Brand STORY + VOICE

I Make Copywriting magic

We Collaborate on Edits + Revisions

You Share Your NEW Copy With the World

You complete a quick and easy questionnaire, then we hop on a 45-minute strategy call to discuss your overall goals & each of your website pages in detail.

After deep-diving into your brand, content and clients, I map out your Brand Story and Brand Vocabulary (this is how we ensure your copy sounds uniquely you!).

After you review and approve those documents, I get to work crafting your compelling website copy from the ground up, delivering your first draft within 2 weeks.

After reviewing your shiny new copy, we work through any desired changes via Google Docs to ensure it’s everything you've been dreaming of.

I provide an (optional) final proof of your website before you launch with your magical new website copy to ensure everything's picture-perfect.

Okay, But How the Hell Does It Work?

The Confident Copy Retreat Is All About Ease.

No mile-long questionnaires that take hours to complete.

No endless revisions that make you want to pull your hair out.

Just me, you, a perfectly aligned vision for the next level of your brand messaging, and the magic words that make your dream clients confident
that you're THE ONE for them.

Everything You Get With the Confident Copy Retreat

  • 45-Minute Strategy Call: We'll get perfectly aligned on your brand vision & website goals and talk through every detail of your soon-to-be-born website copy
  • Customized Brand Story: Your brand narrative defined, starring your customer as the hero & you as their trusted guide
  • Brand Voice & Vocabulary Guide: Master your unique brand voice and ensure all your future copy & content feels perfectly on-brand
  • Up to 5 Pages of Website Copy: All the copy your website needs 
  • Keyword Research & On-Page SEO: Ensure your website is optimized for visibility
  • 2 Rounds of Revisions: Edits as needed to ensure you’re 1,000% thrilled with your new copy
  • Final Pre-Launch Website Proof: To catch any misplaced commas or typos that may have snuck in during the design process

The Confident Copy Retreat Is So Much More Than Just Killer New Website Copy.

By the time we’re finished working together, you’ll come away with…

  • A clearly defined brand voice + vocabulary

you can use going

forward to ensure all your copy and content feels cohesive

  • Perfect clarity on your unique brand story

and exactly what 

and exactly what your

your ideal client needs to hear from you to sign on the dotted line

ideal client needs to hear from you to sign on the dotted line

  • A fresh new perspective

to powerfully articulate the transformations you create

makes your brand special and how to articulate the transformations you create

on what makes your brand special and how

on what

  • The confidence to send people straight to your website,

knowing it’s doing the heavy lifting for you when it comes to selling

knowing it’s doing the heavy lifting for you when it comes to selling

  • A massive sense of relief

your to-do list without having to agonize over every word

at finally

checking this behemoth of a task off your to-do list — without having to agonize over every word

at finally checking this behemoth of a task off

  • The courage to take bold leaps forward in your business,

knowing

that your brand is putting its best foot forward online

Turnaround Time

Investment

Add-Ons

2 weeks

$2222

Additional website pages, sales page, SEO blogs & more — just ask!

Ready to tell the world what a badass you are?

I'm so in

Payment plans available

Inquire now if you're on a deadline!

Oh hey, I’m Whitney Filloon AKA your right-hand word wizard. For over a decade now I’ve been writing words that stop people in their tracks. I spent eight years cutting my storytelling teeth as a journalist, which is where I learned the power of an attention-snatching headline and how to ask the kind of questions that get people to spill their innermost thoughts and desires.

I’ve worked with household name brands and Fortune 50 companies on everything from rebranding to blogging to marketing emails you actually want to read. My superpower is zeroing in on what makes you one of a kind and spinning it into a compelling narrative that drives your ideal clients to devour every word (and then grab their credit cards).

Wait, Who Even Are You?

Happy Clients + Publishers

"Whitney is a MAGICIAN who will dive deep into who you are, what you do, and pull out all of the best nuggets in order to showcase your business to the world. Whitney is not just a writer; she performs magic.”

Rena Martine, Intimacy Educator

 “This word wizard will melt your mind! She knew exactly what I was attempting to say without prodding me to find all the right words. I was legit screaming when she sent me my copy to read through! I'm definitely hiring her again, she absolutely spoiled me. I'll probably never write anything for myself ever again!”

Abby Schultz, Business Coach

“Whitney cuts straight through the noise and helps you get your message across with just the right amount of words. She was able to understand my brand voice, take what I’d already created and streamline it to make my messaging even more impactful.”

Becca Ellison, Brand Photographer

“Whitney is such a knowledgeable, fun, and calming presence. She went above and beyond what I was expecting. I don't think I could have imagined a better use of my time and money and I feel so much more confident with my content.”

Camille Saltzman, Career Coach

“Whitney isn't a regular copywriter, she's a badass copywriter! She's an expert in her field and understands your brand and voice isn't like anyone else. She writes how you wish you could write on your own.”

Sarah Kostick, Brand + web designer

“I love working with people who don’t need to be managed and just ‘get it.’ That’s Whitney — not to mention she’s an outstanding writer, great with overall strategy, and understands branding and marketing. I will be working with Whitney for years to come on a multitude of projects, for as long as she’ll have me.”

Michael Morelli, Fitness Guru + Entrepreneur

Got Questions? I've Got Answers

What if I need more than five pages of copy?

Not a problem! We can add any additional pages your heart desires (as well as other stuff your website might need, such as a lead magnet). Get in touch and I can provide a custom quote.

Should I hire a copywriter or a web designer first?

I generally recommend you hire a copywriter first, as I can recommend a strategic layout for your copy that you can then take to a designer. But if you already have a website design you want to use, I can write copy to fit it!

Can you write a sales page for my latest program or offer?

Hell yes! We can add on a conversion-focused sales page that gets inside your dream client’s mind and will have them reaching for their credit card. Get in touch and I can provide a custom quote.

How do you make sure my copy sounds uniquely me?

I’m so glad you asked! My approach involves a deep-dive into your brand, content, and target audience so I understand not only exactly what they need to hear, but exactly how to say it in a way that feels authentic to you.

Ready to Do the Damn Thing?

Schedule a zero-pressure 30-minute Zoom call where we'll chat about your project needs and make sure it’s a match made in heaven.